Gregg Jefferies debuted with the Mets in September 1987 and was on the cover of Sports Illustrated within eleven months, at age nineteen, with the tagline naming him baseball's next phenom. The 1988 Donruss #657 was his flagship base rookie, and notably it lived as a plain base card in the high-number checklist without the Rated Rookie shield Donruss had used two years earlier to launch Canseco. That did not slow the hype: the hobby was so overheated on Jefferies that Sports Illustrated coverage plus Beckett Monthly pumping was enough on its own. Prices ran to $30-50 during 1988-90. The next year Donruss did give him a Rated Rookie designation on the 1989 Donruss #35, and collectors bought that one by the box too, treating it as the sequel investment. Both cards cratered. Jefferies played fourteen years across the Mets, Royals, Cardinals, Phillies, Angels, and Tigers. He was a legitimate hitter, .289 lifetime, one All-Star nod in 1993, 126 home runs. He was never Cooperstown, and the market corrected. Today the card sells for a dollar or two raw. The story of #657 is the story the entire junk wax era enacted at scale: cardboard as investment, priced on hype, delivered on print run reality. The 1988 Donruss set is not represented elsewhere in the JW50, and this card gives the set its slot on the reasoning that it earned the hobby's most-collectively-mistaken bet.